Job Description

Job Description:

The Sale Support Specialist will be responsible for website performance, implementation, maintenance and updates, troubleshooting functional glitches and errors in the stores processes, and advancing the user/customer experience. This position will participate in site design and growth, testing, launching, measuring, reporting on key performance indicators, our customer base, and creating effective strategies that will promote the long-term growth of our revenue. The Sales Specialist will also serve in increasing the customers experience when visiting our on campus sites. These include our Bookstore, Hotel, Football Field, Basketball Kiosk, and other campus pop up store locations. They will assist in merchandise collection, distribution, and stocking of these locations.

Essential Job Functions for the Web/Marketing Specialist include, but are not limited to, the following:

Planning- Overall Strategy and Growth

• Works with the Store Director and Buyer Team on strategies to reach particular audiences.
• Work with IT, Ecommerce platform, team members, and the Store Director to set road map and execute site optimizations, enhancements and new functionality.

Driving- Events and promotions

• Measure and report on key sales performance indicators.
• Ensures that all off site locations are stocked and staffed with bookstore student staff team members to provide a top level shopping experience for all customers in attendance.
• Works with the Student Supervisors to ensure there is proper staffing for all off site selling events and in all selling locations.
• Provides feedback to the store buyers of products that the customers are asking for at these selling locations.
• Effectively manages and prioritizes multiple tasks/projects while meeting established deadlines.

Executing- Supporting Sales

• Serves as developer for web-based initiatives.
• Create images that identify a product or convey a message. Ensure items are in file and ready for uploading once received.
• Support selling floor to assist in customer experience.
• Ensure incoming products are web ready within 48 hours of arrival in store.
• Analyze additional locations on campus to ensure stocked and follow up on sell through with the buyer team.

Follow up- Continuous Improvement

• Monitors site performance. Updates content and web graphics, and identifies any issues to make improvements that impact sales and customer satisfaction.
• Open and close store as scheduled. Responsible for general maintenance of the sales floor, including customer service, stocking, and driving overall store sales.
• Development of student staff. Encourage, teach and support the student workers and supervisors while modeling and promoting stellar customer service.
• Focused on diversity and inclusion, and how we can cultivate an environment of belonging for all of our staff and shoppers.
• Drive continuous improvement of all processes related to purchasing.
• Additional functions not specifically outlined in this position description as needed for the business and directed by their leader.

Qualifications:

• Bachelor's degree preferred
• High Level of interpersonal skills to work well with a diverse group of team members, customers, and suppliers.
• Driven organizational and time-management skills with ability to multitask.
• Thrives in a fast paced environment and meets all deadlines required.
• Ability to connect with different customer demographics, and build sales strategies to meet diverse customer needs.
• Computer skills should include: Microsoft Word, Excel, and Google Suite products.

About Hope College

Hope’s campus is nestled in the heart of downtown Holland, just miles from Lake Michigan. We’ve been part of this community for more than 150 years, growing from the 10 students who enrolled in 1862 to more than 3,100 students on campus today. From the beginning, Hope College has looked to the future. Here, historic architecture fits comfortably with world-class facilities: Van Vleck Hall, built in 1857, is just a block from our Pelletron particle accelerator. Our commitment to our Christian heritage (founded in partnership with the Reformed Church in America) points us to the deepest engagement in academics and in life. This rare combination of deep roots and rigorous preparation for the world of tomorrow equips Hope students to go into the world and make an impact in their communities.

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