Job Description

Port is seeking a talented and motivated Content Marketing Manager to join our team. The ideal candidate will have a passion for creating engaging and impactful content that tells stories about platform engineering, and the people, process and technology changes it brings about, by making the developer experience better. A love of smart and snappy copy can be a great addition to the role. You will be responsible for developing and executing a comprehensive content marketing strategy that aligns with our business goals and enhances our online presence.

Key Responsibilities:

• Develop and implement a content marketing strategy to increase brand awareness, generate leads, and drive customer engagement.
• Create high-quality, compelling content for various channels, including blog posts, articles, whitepapers, case studies, social media, email campaigns, and website content.
• Conduct thorough research on industry-related topics to produce authoritative and informative content.
• Collaborate with cross-functional teams, including marketing, product, sales, and design, to ensure consistent messaging and brand voice across all content.
• Optimize content for SEO to improve organic search rankings and drive traffic to the website.
• Manage content calendars and ensure timely delivery of all content projects.
• Stay up-to-date with the latest trends and best practices in content marketing and the industry.

Requirements:

Requirements:

• - Proven experience as a Content Marketing Manager or similar role.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of content marketing principles and SEO best practices.
• Proficient in using content management systems (CMS) and marketing automation tools.
• Excellent project management and organizational skills.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Creative thinker with a strategic mindset.

Preferred Qualifications:

• Experience with graphic design and basic video editing.
• Familiarity with social media advertising and PPC campaigns.
• Relevant bachelor’s degree or journalism experience.

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